for Ad Sales
Joseph Ferrara, VP of Sales
Barb Hoban, Regional Manager
Cisco Cardenas, Regional Manager
Lucy Monterio, Regional Manager
Charles Paschal, VP of Sales
Advertising Order Form (AOF)
Send AOF and contract to:
PO Box 193810
Little Rock AR 722195
Please write the hospital and advertiser
name on envelope for mail and
in SUBJECT LINE for e-mail.
||Your Company is Valued |
by the Hospital
The hospital wants families to know the resources available in the local community
for follow-up health and wellness-related services, products and treatments.
||As part of educating patients, families and communities, hospital offers you
the opportunity to advertise in the Guide.
||Hospital has full control over the process from selecting potential advertisers
to final approval of ads.
||The hospital is very selective in determining which businesses are
permitted to advertise.
||The hospital provides a letter of introduction and authorization for
Healthy Advice Advertising Sales Representative to contact advertisers.
|Advertising in the Guide is limited to first-come, first-served.
|| It's your only opportunity to be in hospital's official patient publication.
||Schedule is set up on annual basis. Your ad runs for a year.
||You get the help of the Healthy Advice Design Group to create your ad—
at no cost to you.
||Ads are four-color glossy, in variety of sizes.
||Cost is determined by size and position of the space you select in the Guide.
||Pay by check, VISA, MasterCard, or automatically by AutoDebit account.
||You get a 10% discount with annual pre-payment.
1/4 PG - 4.75" x 1.875"
1/3 PG - 4.75" x 2.556"
1/2 PG - 4.75" x 3.917"
2/3 PG - 4.75" x 5.278"
3/4 PG - 4.75" x 5.958"
Full PG - 4.75" x 8" No bleed
Bleed Full PG - 5.25" x 8.5"
(add 1/8" all sides)
Ad sizes may vary per Guide or
Directory please contact your Sales Representative for more details.
All advertising produced is
four color process (CMYK)
in a Mac environment.
Sending Finished Ads
Accepted file format: PDF/X-1a
Send the PDF/X-1a with the
compressed ad folder (including links,
fonts and In Design or Quark file). If possible please supply a laser proof
Sending Loose Materials
Accepted file formats AI, EPS, TIFF or JPEG format MS
Word (for copy ONLY).
Resolution and Line Screen
Images (raster) @ 300 dpi
Line Art (vector) @ 600 dpi
The publisher cannot be held
responsible for the reproduction
quality if the proofing, materials
supplied or mechanical specifications
are not met.